Outcomes of relational benefits : restaurant customers' perspective
Year of publication: |
2009
|
---|---|
Authors: | Han, Heesup ; Kim, Wansoo |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 26.2009, 8, p. 820-835
|
Subject: | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | USA | United States |
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