Pay more for Mclocal? : examining motivators for willingness to pay for local food in a chain restaurant setting
Robert E. Frash Jr.; Robin DiPietro; Wayne Smith
| Year of publication: |
2015
|
|---|---|
| Authors: | Frash, Robert E. <Jr.> ; DiPietro, Robin B. ; Smith, Wayne S. |
| Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 24.2015, 3/4, p. 411-434
|
| Subject: | local foods | chain restaurants | multiunit restaurants | willingness to pay | Zahlungsbereitschaftsanalyse | Willingness to pay | Gastronomie | Restaurant industry | Konsumentenverhalten | Consumer behaviour | Lebensmittel | Food |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011292832