Paying for no reason? : (Mis-)perceptions of product attributes in separate vs. joint product evaluation

George Christopoulos; Flora Kokkinaki; Nigel Harvey; Nick Sevdalis

Year of publication:	2011
Authors:	Christopoulos, George ; Kokkinaki, Flora ; Harvey, Nigel ; Sevdalis, Nick
Published in:	Journal of economic psychology : research in economic psychology and behavioral economics. - Amsterdam [u.a.] : Elsevier, ISSN 0167-4870, ZDB-ID 865181-4. - Vol. 32.2011, 5, p. 857-864
Subject:	Konsumentenverhalten \| Consumer behaviour \| Kuppelproduktion \| Joint production \| Wahrnehmung \| Perception \| Zahlungsbereitschaftsanalyse \| Willingness to pay \| Produktqualität \| Product quality

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