Perceived organizational listening effectiveness : a comparison of consumer intelligence provider and consumer intelligence user assessments
Year of publication: |
2024
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Authors: | Brandt, David Randall ; Donohue, William A. |
Published in: |
International journal of business communication : IJBC ; a publication of the Association of Business Communication. - Los Angeles, Calif. : Sage, ISSN 2329-4892, ZDB-ID 2754771-1. - Vol. 61.2024, 3, p. 677-702
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Subject: | management communication | organizational communication | organizational listening | voice of the customer | customer knowledge management | Beziehungsmarketing | Relationship marketing | Interne Kommunikation | Internal communication | Wissensmanagement | Knowledge management | Konsumentenverhalten | Consumer behaviour | Kundenintegration | Customer integration | Kommunikation | Communication |
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