Perceptual difference of dependence and trust in marketing channel : reconsideration of dependence measurement
Fang Jia, Zhilin Yang
| Year of publication: |
2021
|
|---|---|
| Authors: | Jia, Flora Fang ; Yang, Zhilin |
| Published in: |
Asian business & management. - Basingstoke : Palgrave Macmillan, ISSN 1476-9328, ZDB-ID 2106083-6. - Vol. 20.2021, 1, p. 78-104
|
| Subject: | Mutual dependence | Dependence asymmetry | Perceptual accuracy | Interfirm trust | Dependence measurement | Perceptual difference of dependence | Vertrauen | Confidence | Vertriebsweg | Distribution channel | Theorie | Theory | Messung | Measurement |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41291-019-00077-z [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012432932