Performance Assessment of the Lead User Idea-Generation Process for New Product Development
Year of publication: |
2002
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Authors: | Lilien, Gary L. ; Morrison, Pamela D. ; Searls, Kathleen ; Sonnack, Mary ; Hippel, Eric von |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md : INFORMS, ISSN 0025-1909, ZDB-ID 2063451. - Vol. 48.2002, 8, p. 1042-1059
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