Perspectives : advertising and climate change : part of the problem or part of the solution?
Patrick Hartmann, Aitor Marcos, Juana Castro and Vanessa Apaolaza
| Year of publication: |
2023
|
|---|---|
| Authors: | Hartmann, Patrick ; Marcos, Aitor ; Castro, Juana ; Apaolaza, Vanessa |
| Subject: | carbon footprint | climate change | Green advertising | green consumer | greenwashing | Klimawandel | Climate change | Werbung | Advertising | Treibhausgas-Emissionen | Greenhouse gas emissions | Konsumentenverhalten | Consumer behaviour | Welt | World | Öko-Marketing | Green marketing | Umweltbewusstsein | Environmental consciousness | Öko-Produkt | Sustainable product | Klimaschutz | Climate protection |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/02650487.2022.2140963 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014234117