Persuasive technology and users acceptance of e-commerce : users perceptions of website persuasiveness
Muna M. Alhammad; Stephen R. Gulliver
| Year of publication: |
2014
|
|---|---|
| Authors: | Alhammad, Muna M. ; Gulliver, Stephen R. |
| Published in: |
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1539-2937, ZDB-ID 2270169-2. - Vol. 12.2014, 2, p. 1-13
|
| Subject: | Consumer Behaviour | e-Commerce | Perceived Persuasiveness | Persuasive Technology | Technology Acceptance | UTAUT2 | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Electronic Commerce | E-commerce | Website | Online-Handel | Online retailing | Mediennutzung | Media usage |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010404474