Point of purchase or point of frustration? : consumer frustration tendencies and response in a retail setting
Year of publication: |
2013
|
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Authors: | Van Steenburg, Eric ; Spears, Nancy ; Fabrize, Robert O. |
Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 12.2013, 5, p. 389-400
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour |
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