To be precise (imprecise) in utilitarian (hedonic) contexts : examining the influence of numerical precision on consumer reactions to artificial intelligence-based recommendations
Year of publication: |
2023
|
---|---|
Authors: | Zhu, Hong ; Zhu, Zimeng ; Ou, Yilin ; Yin, Ya |
Subject: | AI adoption | artificial intelligence | conceptual fluency | hedonic product | preciseness | recommendation | utilitarian product | Künstliche Intelligenz | Artificial intelligence | Konsumentenverhalten | Consumer behaviour | Utilitarismus | Utilitarianism | Hedonischer Preisindex | Hedonic price index |
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