Pricing and bundling strategies for competing mobile phone supply chains with network externality
Yunpeng Yue, Tiaojun Xiao
| Year of publication: |
2020
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| Authors: | Yue, Yunpeng ; Xiao, Tiaojun |
| Published in: |
International journal of information systems and supply chain management : JISSCM ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1935-5726, ZDB-ID 2425005-3. - Vol. 13.2020, 3, p. 54-77
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| Subject: | Bundling Strategy | Multi-Agent Simulation | Network Externality | Pricing | Supply Chain Management | Lieferkette | Supply chain | Leistungsbündel | Bundling strategy | Netzwerkökonomik | Network economics | Theorie | Theory | Mobiltelefon | Mobile phone | Preismanagement | Pricing strategy | Simulation | Agentenbasierte Modellierung | Agent-based modeling |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4018/IJISSCM.2020070104 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012292117