Pricing strategy : setting price levels, managing price discounts, & establishing price structures
Tim J. Smith (Wiglaf Pricing)
| Year of publication: |
[2012]
|
|---|---|
| Authors: | Smith, Tim J. |
| Publisher: |
Mason, OH : South-Western Cengage Learning |
| Subject: | Preismanagement | Pricing strategy |
| Description of contents: | Table of Contents [loc.gov] ; Description [loc.gov] ; Description [loc.gov] |
| Extent: | xxii, 318 Seiten Illustrationen 27 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 978-0-538-48088-8 ; 0-538-48088-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011441412