Pricing under the nested attraction model with a multistage choice structure
Woonghee Tim Huh; Hongmin Li
| Year of publication: |
2015
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|---|---|
| Authors: | Huh, Woonghee Tim ; Li, Hongmin |
| Published in: |
Operations research. - Catonsville, MD : INFORMS, ISSN 0030-364X, ZDB-ID 123389-0. - Vol. 63.2015, 4, p. 840-850
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| Subject: | marketing | choice models | pricing | Theorie | Theory | Preismanagement | Pricing strategy | Diskrete Entscheidung | Discrete choice | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011313220