Procurement cost reduction for customized non-critical items in an automotive supply chain : an action research project
Giancarlo Medeiros Pereira; Miguel Afonso Sellitto; Miriam Borchardt; Albert Geiger
| Year of publication: |
2011
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|---|---|
| Authors: | Pereira, Giancarlo Medeiros ; Sellitto, Miguel Afonso ; Borchardt, Miriam ; Geiger, Albert |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 40.2011, 1, p. 28-35
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| Subject: | Automobilzulieferindustrie | Automotive supplier industry | B-to-B-Marketing | Business-to-business marketing | Messe | Trade fair | Beschaffung | Procurement | Kostenmanagement | Cost management | Brasilien | Brazil |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10008907892