Product launch
C. Anthony Di Benedetto
| Year of publication: |
2014
|
|---|---|
| Authors: | Di Benedetto, C. Anthony |
| Published in: |
Global innovation science handbook. - New York [u.a.] : McGraw-Hill Education, ISBN 0-07-179270-8. - 2014, p. 751-761
|
| Subject: | Innovation | Produktmanagement | Product management | USA | United States | Theorie | Theory | Produktentwicklung | New product development |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010472025