Profiling shoppers' coping behaviours during a pandemic crisis : a regulatory focus perspective
Year of publication: |
2022
|
---|---|
Authors: | Sit, Kokho Jason ; Ballantyne, Erica E. F. ; Gorst, Jonathan |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 64.2022, p. 1-8
|
Subject: | Pandemic crisis | Regulatory-focus theory | Retail strategy | Segmentation | Shopper behaviour | Konsumentenverhalten | Consumer behaviour | Coronavirus | Epidemie | Epidemic | Einzelhandel | Retail trade |
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