Promoting product idea contribution of heterogeneous users for product improvement in online innovation communities

Wei Liu, Ruirui Chai, Xinyan Cao, Xiang Fang, Yu Yang

Year of publication:	2023
Authors:	Liu, Wei ; Chai, Ruirui ; Cao, Xinyan ; Fang, Xiang ; Yang, Yu
Subject:	differential game \| firm-sponsored online user innovation communities \| heterogeneous product users \| incentive reward \| Product improvement \| Kundenintegration \| Customer integration \| Social Web \| Social web \| Produktentwicklung \| New product development \| Produktivität \| Productivity \| Innovationsmanagement \| Innovation management \| Innovation \| Konsumentenverhalten \| Consumer behaviour

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