Questionnaire design : how to plan, structure and write survey material for effective market research
Ian Brace
| Year of publication: |
2008 ; 2nd ed.
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|---|---|
| Authors: | Brace, Ian |
| Publisher: |
London [u.a.] : Kogan Page |
| Subject: | Marktforschung | Market research | Befragung | Interview | Fragebogen |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XI, 305 S. graph. Darst. 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. [286]-293) and index |
| ISBN: | 978-0-7494-5028-1 ; 0-7494-5028-2 |
| Classification: | Sozialwissenschaften allgemein: Allgemeines |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003683103