Rating Customers According to Their Promptness to Adopt New Products
Year of publication: |
2011
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Authors: | Hochbaum, Dorit S. ; Moreno-Centeno, Erick ; Yelland, Phillip ; Catena, Rodolfo A. |
Published in: |
Operations research : the journal of the Operations Research Society of America. - Linthicum, Md : INFORMS, ISSN 0030-364X, ZDB-ID 1233890. - Vol. 59.2011, 5, p. 1171-1184
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