Real Options Method ( ROM) : a cognitive model for supporting strategy creation processes in uncertain competitive environments

In this paper we illustrate how the real options technique can be a useful method for creating value in an uncertain economic world by providing management with a cognitive model that makes it possible to shape and manage uncertain competitive environments and corporate risks.

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Year of publication:	2002
Authors:	Calabrese, Armando ; Mancuso, Paolo
Published in:	Brazilian Electronic Journal of Economics. - Departamento de Economia. - Vol. 5.2002, 1
Publisher:	Departamento de Economia
Subject:	Strategy \| Real Options \| Neuro Linguistic Programming

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Extent:	application/pdf
Type of publication:	Article
Notes:	Published
Source:	RePEc - Research Papers in Economics

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