Recognising the factors affecting customer trust in online banking services among Iranian banks
Year of publication: |
2022
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Authors: | Naseri, Saeideh ; Taimouri, Arshia ; Zare, Reza ; Emamisaleh, Korosh |
Published in: |
EuroMed journal of management : EMJM. - Olney, Bucks : Inderscience, ISSN 2055-1711, ZDB-ID 2844407-3. - Vol. 4.2022, 4, p. 298-314
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Subject: | customer trust | electronic commerce | internet banking | online banking | online trust | structural equations | Electronic Banking | Electronic banking | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Internet | Iran |
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