Reconsidering the reputation-performance relationship : a resource-based view
Brian K. Boyd; Donald D. Bergh; David J. Ketchen
| Year of publication: |
2010
|
|---|---|
| Authors: | Boyd, Brian K. ; Bergh, Donald D. ; Ketchen, David J. |
| Published in: |
Journal of management : JOM. - Thousand Oaks, Calif. : Sage Publ., ISSN 0149-2063, ZDB-ID 83220-0. - Vol. 36.2010, 3, p. 588-609
|
| Subject: | Ressourcenorientierter Ansatz | Resource-based view | Firmenimage | Corporate reputation | Unternehmenserfolg | Firm performance | Wettbewerbsvorteil | Competitive advantage | Strukturgleichungsmodell | Structural equation model |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003972522