Reflection on conjoint analysis
Year of publication: |
2019
|
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Authors: | Zacharakis, Andrew ; Shepherd, Dean A. |
Published in: |
Reflections and extensions on key papers of the first twenty-five years of advances. - Bingley, UK : Emerald Publishing, ISBN 978-1-78756-436-7. - 2019, p. 185-197
|
Subject: | Conjoint analysis | Citation analysis | Venture capital | Decision making | Experience | Opportunities | Stakeholders | Multilevel research | Methodology | Theory testing | Moderator variables | Conjoint-Analyse | Risikokapital | Wissenschaftliche Methode | Scientific method | Bibliometrie | Bibliometrics | Stakeholder | Marktforschung | Market research | Theorie | Theory |
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