Regionally integrated marketing communications : some evidence from the Western Balkans
Year of publication: |
2007
|
---|---|
Authors: | Ognjanov, Galjina ; Nojkovich, Aleksandra |
Published in: |
Proceedings of the 15th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : November 29 - December 1, 2007, Vienna, Austria. - Vienna : Vienna Univ. of Economics and Business Administration, Inst. of Internat. Business, ISBN 978-3-9502045-5-1. - 2007, p. 268-281
|
Subject: | Internationales Marketing | International marketing | Marketingmanagement | Marketing management | Beziehungsmarketing | Relationship marketing | Bosnien-Herzegowina | Bosnia and Herzegovina | Serbien | Serbia | Nordmazedonien | North Macedonia |
-
Jugoslovenski privredni informator
Jovanović, Đorđo,
-
Medzinárodne porovnanie Slovenska s republikami byvalej Juhoslávie : orientačné porovnanie
(1990)
-
Babić, Blagoje Simov, (1993)
- More ...
-
Stojanovic, Zaklina, (2010)
-
Dianoux, Christian, (2010)
-
Brecic, Ružica, (2013)
- More ...