Relationship between perceived risk, evaluation, satisfaction, and behavioral intention : a case of local-festival visitors
Year of publication: |
January-April 2016
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Authors: | Sohn, Hae-Kyung ; Lee, Timothy Jeonglyeol ; Yoon, Yoo-Shik |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 33.2016, 1/3, p. 28-45
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Subject: | Perceived risk | evaluation | satisfaction | behavioral intention | local festival | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour | Risiko | Risk | Risikopräferenz | Risk attitude |
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