Relationship Value Management: Exploring the Integration of Employee, Customer and Shareholder Value and Enterprise Performance Models
| Year of publication: |
2001
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|---|---|
| Authors: | Payne, Adrian ; Holt, Sue ; Frow, Pennie |
| Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 6459717. - Vol. 17.2001, 7-8, p. 785-818
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