Responsive and proactive market orientation and hospital financial performance : the mediating effect of service program innovativeness
Dariusz Dąbrowski, Wioletta Kukier, Anna Tybińkowska
| Year of publication: |
2025
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| Authors: | Dąbrowski, Dariusz ; Kukier, Wioletta ; Tybińkowska, Anna |
| Published in: |
Journal of entrepreneurship, management and innovation : JEMI. - Nowy Sącz : Wyższa szkoła biznesu, ISSN 2299-7326, ZDB-ID 2650169-7. - Vol. 21.2025, 1, p. 5-23
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| Subject: | market orientation | responsive orientation | proactive orientation | healthcare | financial performance | innovativeness | Unternehmenserfolg | Firm performance | Marketingmanagement | Marketing management | Innovation | Krankenhaus | Hospital | Dienstleistungsqualität | Service quality | Innovationsmanagement | Innovation management | Beziehungsmarketing | Relationship marketing |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.7341/20252111 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015329623