Selecting optimal selling format of a product in B2C online auctions with boundedly rational customers
| Year of publication: |
2013
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|---|---|
| Authors: | Jiang, Zhong-Zhong ; Fang, Shu-Cherng ; Fan, Zhi-Ping ; Wang, Dingwei |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 2430034. - Vol. 226.2013, 1 (1.4.), p. 139-153
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