SERVICE CHALLENGE OF THE 1990s: PART I. MANAGING SERVICE: THE STYLE AND SKILLS FOR QUALITY

Perhaps the single most powerful competitive edge any company can have over the next decade is – providing superlative service. As technology progresses at a rapid pace and the benefits of any organization or product bear remarkable similarity to a competitor′s, the one sustainable, competitive edge which remains is – service. Service, however, requires skill and in most organizations a cultural transition. It is in this area where training can become the driving force and make signficant impact on profitability.