Service co-creation in destination exporting : does decision-making logic foster the service co-creation process in designing new services
Md. Nur Alam, Imtiaz Masroor, S. M. Rifat, Sandip Dey, Md. Noor Un Nabi and Sarif Mohammad Khan
| Year of publication: |
2022
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|---|---|
| Authors: | Alam, Md. Nur ; Masroor, Imtiaz ; Rifat, S. M. ; Dey, Sandip ; Nabi, Md. Noor Un ; Khan, Sarif Mohammad |
| Published in: |
International journal of export marketing : IJExportM. - Olney, Bucks : Inderscience Publishers, ISSN 2059-0903, ZDB-ID 2858136-2. - Vol. 5.2022, 1, p. 4-31
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| Subject: | effectuation | causation | service co-creation | customer satisfaction | destination exporting | Kundenzufriedenheit | Customer satisfaction | Kundenintegration | Customer integration | Dienstleistung | Services | Dienstleistungssektor | Service industry | Dienstleistungsmarketing | Services marketing | Service-Dominant Logic | Service-dominant logic | Dienstleistungshandel | Trade in services |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJEXPORTM.2022.127776 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014310052