Service Failure Magnitude and Paradox: A Banking Perspective
| Year of publication: |
2013
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|---|---|
| Authors: | Singhal, Shuchi ; Krishna, Anupam ; Lazarus, Davis |
| Published in: |
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction. - Binghamton, NY : Haworth Press, ISSN 1533-2667, ZDB-ID 21261799. - Vol. 12.2013, 3 (1.7.), p. 191-203
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