Service quality and price perception of service : influence on word-of-mouth and revisit intention
Chih-Hsing Sam Liu, Tingko Lee
| Year of publication: |
April 2016
|
|---|---|
| Authors: | Liu, Chih-Hsing ; Lee, Tingko |
| Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 52.2016, p. 42-54
|
| Subject: | Service quality | Price perception of service | WOM | Revisit intention | Dienstleistungsqualität | Kundenzufriedenheit | Customer satisfaction | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Wahrnehmung | Perception | Preismanagement | Pricing strategy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jairtraman.2015.12.007 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011602624