She was fine when she left here : polysemy, patriarchy, and personification in brand Titanic's birthplace
Stephen Brown
| Year of publication: |
2014
|
|---|---|
| Authors: | Brown, Stephen |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 31.2014, 1, p. 93-102
|
| Subject: | Markenimage | Brand image | Geschlecht | Gender | Schiff | Ship | Linguistik | Linguistics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010251697