Should I believe this review? : the impact of nicknames on perceived authenticity of online reviews in peer-to-peer accommodation
Danqin Fang, Guojie Zhang, Xiaojie Yang and Yue Liu
| Year of publication: |
2024
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| Authors: | Fang, Danqin ; Zhang, Guojie ; Yang, Xiaojie ; Liu, Yue |
| Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 41.2024, 8, p. 1107-1123
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| Subject: | analogical learning | emotional intensity | fake review | formal address | inferred relationship closeness | nickname | online review | P2P accommodation | perceived authenticity | terms of address | Glaubwürdigkeit | Credibility | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Emotion | Online-Handel | Online retailing | Bewertung | Evaluation | Hotellerie | Hotel industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2024.2379312 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015183076