From star rating to sentiment rating : using textual content of online reviews to develop more effective reputation systems for peer-to-peer accommodation platforms
Hamed M. Zolbanin and Donald Wynn
| Year of publication: |
2023
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|---|---|
| Authors: | Zolbanin, Hamed M. ; Wynn, Donald |
| Published in: |
Journal of business analytics. - London : Taylor & Francis Group, ISSN 2573-2358, ZDB-ID 2907637-7. - Vol. 6.2023, 2, p. 127-139
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| Subject: | conjoint analysis | Online reviews | P2P accommodation | review sentiments | Social Web | Social web | Virales Marketing | Viral marketing | Bewertung | Evaluation | Conjoint-Analyse | Conjoint analysis | Online-Handel | Online retailing | Digitale Plattform | Digital platform | Online-Marketing | Internet marketing | Reputation | Hotellerie | Hotel industry | Personalisierung | Personalization | Konsumentenverhalten | Consumer behaviour | Emotion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/2573234X.2022.2122880 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014251110