Should relationship quality be measured as a disaggregated or a composite construct?
Ernest Emeka Izogo (Department of Marketing, Faculty of Management Sciences, Ebonyi State University, Ebonyi State, Nigeria and Supply Chain Management and Logistics, Leeds Metropolitan University, Leeds, UK)
| Year of publication: |
2016
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|---|---|
| Authors: | Izogo, Ernest |
| Published in: |
Management research review. - Bingley : Emerald, ISSN 2040-8269, ZDB-ID 2535152-7. - Vol. 39.2016, 1, p. 115-131
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| Subject: | Customer loyalty | Partial least squares | Expertise | Relationship quality | Customer orientation | Information sharing | Beziehungsmarketing | Relationship marketing | Partielle kleinste Quadrate | Strukturgleichungsmodell | Structural equation model | Lieferantenmanagement | Supplier relationship management | Dienstleistungsqualität | Service quality | Informationsverbreitung | Information dissemination | Produktqualität | Product quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/MRR-10-2014-0232 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011535920