Signaling the family firm brand in recruitment materials : the role of category-based cognitive processing on applicant attraction
Duygu Phillips, Kristen Madison, Sandra Wolf, Andreas Hack, Franz W. Kellermanns
| Year of publication: |
2024
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| Authors: | Phillips, Duygu ; Madison, Kristen ; Wolf, Sandra ; Hack, Andreas ; Kellermanns, Franz W. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 2013438-1. - Vol. 183.2024, Art.-No. 114818, p. 1-16
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| Subject: | Applicant attraction | Category-based beliefs | Family firm brand | Recruitment | Signaling theory | Theory of reasoned action | Familienunternehmen | Family business | Personalbeschaffung | Signalling | Personalmarketing | HR marketing | Markenführung | Brand management | Firmenimage | Corporate reputation | Kognition | Cognition | Theorie | Theory |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2024.114818 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015135964