Simulation of recommender systems driven tourism promotion campaigns
Year of publication: |
2024
|
---|---|
Authors: | Piliponyte, Greta ; Massimo, David ; Ricci, Francesco |
Published in: |
Information technology & tourism. - New York, NY [u.a.] : Cognizant Communication, ISSN 1943-4294, ZDB-ID 2099258-0. - Vol. 26.2024, 3, p. 407-448
|
Subject: | Overtourism | Promotion campaign | Recommender systems | Simulations | Personalisierung | Personalization | Simulation | Verkaufsförderung | Sales promotion | Tourismus | Tourism | Tourismuspolitik | Tourism policy | Online-Marketing | Internet marketing |
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