Social interaction, convenience and customer satisfaction : the mediating effect of customer experience
Mala Srivasta; Dimple Kaul
| Year of publication: |
2014
|
|---|---|
| Authors: | Srivasta, Mala ; Kaul, Dimple |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 21.2014, 6, p. 1028-1037
|
| Subject: | Customer experience | Customer satisfaction | Mediating | Structural Equation Modeling | Covenience | Social interaction | Kundenzufriedenheit | Soziale Beziehungen | Social relations | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Strukturgleichungsmodell | Structural equation model |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010437674