Specifics of online reputation management of hotel services intermediaries and their role in reputation creation
Year of publication: |
2023
|
---|---|
Authors: | Kvítková, Zuzana ; Petrů, Zdenka |
Published in: |
Online reputation management in destination and hospitality : what we know, what we need to know. - Bingley, U.K. : Emerald Publishing Limited, ISBN 978-1-80382-375-1. - 2023, p. 91-110
|
Subject: | Tourism | reputation | online reputation | tourism intermediaries | OTAs | tour operators | Reputation | Firmenimage | Corporate reputation | Hotellerie | Hotel industry | Social Web | Social web | Tourismuswirtschaft | Tourism industry | Electronic Commerce | E-commerce | Tourismus | Online-Marketing | Internet marketing | Reisevermittler | Travel agency |
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