Still work and/or fun? : corroboration of the hedonic and utilitarian shopping value scale
Karine Picot-Coupey, Nina Krey, Elodie Huré, Claire-Lise Ackermann
| Year of publication: |
2021
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|---|---|
| Authors: | Picot-Coupey, Karine ; Krey, Nina ; Huré, Elodie ; Ackermann, Claire-Lise |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 126.2021, p. 578-590
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| Subject: | Hedonic and utilitarian value | Mobile app | Online shopping | Store | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Utilitarismus | Utilitarianism | Hedonischer Preisindex | Hedonic price index | Kaufmotiv | Consumer motivation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2019.12.018 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012494320