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Operations research and sales management
Thompson, Donald L., (1965)
Heuristische Verfahren zur Tourenplanung bei der Hausmüllentsorgung in ländlichen Regionen
Ahrens, W., (1978)
Mathematical models and marketing management
Buzzell, Robert Dow, (1964)
A comparison of the Entropy model and the Hendry model
Herniter, Jerome D., (1974)
An entropy model of brand purchase behavior
Herniter, Jerome D., (1973)
Mathematical design of marketing systems
Herniter, Jerome D., (1968)