Structural equation modeling of value‐psychographic trait‐clothing purchase behavior: a study on the urban college‐goers of India
Year of publication: |
2007
|
---|---|
Authors: | Roy, Sudas ; Goswami, Paromita |
Published in: |
Young Consumers. - Emerald Group Publishing Limited, ISSN 1758-7212, ZDB-ID 2253957-8. - Vol. 8.2007, 4, p. 269-277
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Consumer behaviour | Purchasing | Clothing | Students | Colleges | India |
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