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A window on young Bob Lusch : reflections of an early student
Serpkenci, Ray R., (2020)
Educating marketing students to understand designers' thought-worlds
Blijlevens, Janneke, (2023)
Let them play! : active learning in a virtual world
Schiller, Shu Z., (2013)
Systemic Challenges to Implementing an Active Learning Strategy in an Introductory Marketing Class
Enaba, Hala M. L., (2017)
The impact of perceived quality of after-sale services on post-purchase evaluation outcomes of passenger automobiles customers in Egypt
Fouad, Heba, (2017)
An empirical evaluation of the equivalence of categorical and continuous measures of diversity
Srivasta, Alok, (1994)