Task-relationship-self : a framework for understanding service encounter behaviors
Year of publication: |
2013
|
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Authors: | Bradley, Graham L. ; Sparks, Beverley ; Zapf, Dieter ; McColl-Kennedy, Janet R. ; Jimmieson, Nerina L. |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 30.2013, 6, p. 512-528
|
Subject: | Konsumentenverhalten | Consumer behaviour | Arbeitsverhalten | Work behaviour | Service-Dominant Logic | Service-dominant logic | Dienstleistungssektor | Service industry |
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