Technological usability in mobile networks : gratifications and risks related to using WhatsApp
Emílio José Montero Arruda Filho and Naiara Silva Ferreira
| Year of publication: |
2021
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|---|---|
| Authors: | Arruda Filho, Emílio José Montero ; Ferreira, Naiara Silva |
| Published in: |
Services marketing quarterly. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-2977, ZDB-ID 2113057-7. - Vol. 42.2021, 3/4, p. 141-161
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| Subject: | mobile networks | multifunctionality | perceived risk | social media gratifications | Technological preferences | Social Web | Social web | Mobilkommunikation | Mobile communications | Risiko | Risk | Konsumentenverhalten | Consumer behaviour | Technischer Fortschritt | Technological change | Soziales Netzwerk | Social network | Benutzerfreundlichkeit | Usability |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15332969.2021.1953724 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012650005