Temporal aggregation in diffusion models of first-time purchase : does choice of frequency matter?
Year of publication: |
1996
|
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Authors: | Putsis, William P. |
Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 280700-2. - Vol. 51.1996, 3, p. 265-279
|
Subject: | Produktlebenszyklus | Product life cycle | Innovationsdiffusion | Innovation diffusion | Aggregation | Schätztheorie | Estimation theory | Prognoseverfahren | Forecasting model | Theorie | Theory |
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