The antecedents of store image and customer satisfaction
Banu Külter Demirgüneş
Year of publication: |
2014
|
---|---|
Authors: | Külter Demirgüneş, Banu |
Subject: | Store image | attributes of store image | customer satisfaction | Kundenzufriedenheit | Customer satisfaction | Firmenimage | Corporate reputation | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Einzelhandel | Retail trade | Markenimage | Brand image |
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