The cross-impact of network externalities on relationship quality in exhibition sector
Year of publication: |
2015
|
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Authors: | Lai, Ivan K. W. |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 48.2015, p. 52-67
|
Subject: | Network externalities | Service quality | Relationship quality | Customer loyalty | Exhibition | Dienstleistungsqualität | Beziehungsmarketing | Relationship marketing | Netzwerkökonomik | Network economics | Kundenzufriedenheit | Customer satisfaction | Lieferantenmanagement | Supplier relationship management |
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