The dark side of multi-unit franchising : the drawbacks of local responsiveness
Andrey Kretinin, Todd Morgan and Sergey Anokhin
| Year of publication: |
2014
|
|---|---|
| Authors: | Kretinin, Andrey ; Morgan, Todd ; Anokhin, Sergey |
| Published in: |
Orchestration of the global network organization. - Bingley : Emerald, ISBN 978-1-78350-953-9. - 2014, p. 263-281
|
| Subject: | Franchising | Globalisierung | Globalization | Dezentrale Organisation | Decentralized organization | Multinationales Unternehmen | Transnational corporation | USA | United States | 2005-2012 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010384352